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AMA’s Train the Trainer Certificate Program

Our training for trainers program: how to build confidence and engage your audience

The training field can change fast, which makes training for trainers crucial. New methodologies. New discoveries about the way adults learn. Changing expectations from trainees—and from your company. Our training the trainer courses give you the practical platform skills and confidence you need to succeed. This powerful seminar puts the latest trends and techniques at your fingertips. Whether you’ve been training for a while or never stepped onto a platform before, this training for trainers workshop will show you how to become a facilitator of learning, not just a presenter. You’ll build confidence, engage your audience from the beginning and leave your trainees praising your training abilities Certificate Programs include additional post-course resources: On demand lessons to reinforce key skills Best practice skill refreshers Articles offering practical tips and tactics

Seminar Number: 08507

5
(454 reviews)
  • In-Person
  • Live Online
  • At Your Company Location

Course Scheduling & Pricing

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Who Should Attend

If you’re new to training, a subject matter expert that needs to train others or a trainer who is looking for new, more effective approaches to learning, this is the ideal seminar for you.

  •   In-Person3 Day(s)
    1.8 CEU, 18 PMU
  •   Live Online3 Day(s)
    1.8 CEU, 18 PMU
 
 

The training field can change fast, which makes training for trainers crucial. New methodologies. New discoveries about the way adults learn. Changing expectations from trainees—and from your company. Our training the trainer courses give you the practical platform skills and confidence you need to succeed. This powerful seminar puts the latest trends and techniques at your fingertips. Whether you’ve been training for a while or never stepped onto a platform before, this training for trainers workshop will show you how to become a facilitator of learning, not just a presenter. You’ll build confidence, engage your audience from the beginning and leave your trainees praising your training abilities

Certificate Programs include additional post-course resources:

  • On demand lessons to reinforce key skills
  • Best practice skill refreshers
  • Articles offering practical tips and tactics
  • Boost retention with the latest in adult and accelerated learning techniques
  • Know the group’s needs and adjust your material to meet them
  • Build your credibility and trust with trainees and management
  • Create training that has the right flow from segment to segment
  • Open a workshop with confidence…close it with a wrap-up that guarantees learning

Active Adult Learning

  • Determining how team-building, on-the-job assessment and immediate learning involvement can occur at the earliest stages of a training program

Assessment

  • Distinguishing problems that can be addressed by training
  • Devising questions for use in a training assessment

Objectives

  • Focusing on outcomes and results, rather than topics
  • Crafting learning objectives
  • Identifying objectives as affective, behavioral or cognitive

Planning Active Training

  • Choosing methods and formats to meet an objective
  • Creating a plan of action by using behavioral styles content

Facilitating Presentations and Activities

  • Preparing to deliver a 10- to 15-minute training segment
  • Engaging in a wide range of learning activities

Opening Exercises

  • Sharing reflections on past experiences of opening exercises
  • Developing an opening exercise

Brain-Friendly Lectures

  • Demonstrating differences between brain-friendly and non-brain-friendly lectures
  • Preparing brain-friendly lectures

Lecture Alternatives

  • Sharing information through the jigsaw method
  • Using learning tools and applying lecture alternatives

Experiential Activities

  • Exploring when and how experiential learning approaches can meet training challenges
  • Using mental imagery, role-playing, games and simulations
  • Applying new learning in real time

Extending the Value of Training

  • Describing a variety of blended and supportive tools and activities
  • Deciding when to use tools: before, during or after training for back-on-the-job application

Evaluating Training

  • Using Kirkpatrick’s model and given examples to determine evaluation levels
  • Considering evaluation questions

Facilitating Presentations and Activities

  • Delivering/facilitating an actual 10- to 15-minute training segment
  • Receiving feedback

Closing Activities

  • Experiencing and applying several types of closing activities

Special Feature

Participants receive a complimentary copy of Mel Silberman’s book Active Training: A Handbook of Techniques, Designs, Case Examples and Tips.

* Course specifically developed in conjunction with Mel Silberman.

Learning Objectives

  • Envision, think through, and create a plan of action to ensure an effective training program
  • Infuse training programs with the six elements of training success
  • Use training methods to reach a variety of learners
  • Apply brain-friendly techniques to maximize understanding and retention
  • Using an expansive toolkit, adjust techniques to meet the needs of different learning situations
  • Encourage on-the-job application of knowledge and skills through practice and feedback
  • Recognize the supportive training technologies and blended learning techniques available in the market today
  • Overcome anxiety when delivering training

Introduction to Active Adult Learning

  • Describe how adults learn
  • Identify the six qualities of an active learning program
  • Create an opening exercise to achieve team building and on-the-spot assessment
  • Increase learner participation

Assessment

  • Identify information to obtain in a training needs assessment
  • Develop questions to use in a training needs assessment

Objectives

  • Develop clear training objectives that are focused on outcomes
  • Recognize affective, cognitive, and behavioral objectives

Fulfilling Training Objectives

  • Plan a training module to fulfill an objective
  • Use a variety of training methods and formats
  • Recognize behavioral style differences

Introduction to Facilitating Presentations and Activities

  • Prepare to present and facilitate your own training segment
  • Prepare to give and receive feedback on a training segment

Opening Exercises

  • Select opening exercises to meet training goals
  • Facilitate an opening exercise

Brain-Friendly Lectures

  • Recognize ways to make lectures more effective
  • Conduct lectures that are brain-friendly

Lecture Alternatives

  • Use alternatives to lecturing to address a specific training topic
  • Incorporate lecture alternatives into training programs

Experiential Learning Activities

  • Select experiential learning activities to support training goals
  • Use experiential learning activities to meet training challenges

Extending the Value of Training

  • Incorporate learning tools and approaches into training programs
  • Select approaches to apply learning back on the job

Evaluating Training

  • Develop interim and final evaluations
  • Differentiate the four levels of evaluation

Facilitating Presentations and Activities

  • Deliver a prepared training segment
  • Provide feedback to others on facilitation and nonverbal behavior
  • Incorporate feedback into future training efforts

Closing Activities

  • Use closing activities for the purpose of reviewing, self-assessing, application-planning, and celebrating the end of a training program
  • Summarize key learnings and actions from this seminar
  • Conclude a seminar in a meaningful way

Download Extended Seminar Outline PDF

View a Sample of Our Reviews

5

454 reviews

 
5
Kim P.
 
Administrative Manager
 
Love the way the material was cover and all the exercises he gave us. Took me out of my comfort zone and I was glad for it. Very enthusiastic and kept us involved through out the class
5
Tal T.
 
OPERATIONS
 
Industry: Retail
The class was highly effective. The instructor kept us engaged and learning the entire time. The content will be very helpful going forward.
5
Lynn H.
 
Implementation Consultant
 
Industry: Business Services
I enjoyed learning the 6 steps to adult learning, learning the different training methods we can use to keep folks engaged, and learning the key elements to creating a good presentation. It was a very informative class and I will be applying what I learned to my Training.
5
Michelle M.
 
Sr. Customer Care Advocate
 
Industry: Manufacturing
Excellent course. Explained that there are a lot of different avenues you can choose from to delivery training that will engage the student and keep them engaged.
5
Todd T.
 
Molding Room Manager
 
Industry: Manufacturing
Trainer was knowledgeable of the material and was able to use this information and apply it to each company's needs.
5
Shawn H.
 
Quality Auditor
 
Industry: Manufacturing, Plastic, Packaging & Containers

This course is valid for 18 PMUs.
13 Professional Effectiveness [PE]
5 Business Acumen [BA]

American Management Association is accredited by the International Association for Continuing Education and Training (IACET) and is accredited to issue the IACET CEU.

In-Person and Live Online Schedule

17 Sessions Available

  • $2,895.00 Non Members
  • $2,595.00 AMA Members
  • $2,567.00 GSA
Date Duration Location
  2026-12-02 2026-12-04 Dec 2, 2026 - Dec 4, 2026
3 Days
 Atlanta, GA Register Now
  2026-12-07 2026-12-09 Dec 7, 2026 - Dec 9, 2026
3 Days
12/07/2026, 9:00AM- 5:00PM; 12/08/2026, 9:00AM- 5:00PM; 12/09/2026, 9:00AM- 4:30PM;
 Live Online Register Now
  2026-12-14 2026-12-16 Dec 14, 2026 - Dec 16, 2026
3 Days
 New York, NY Register Now
  2027-01-11 2027-01-13 Jan 11, 2027 - Jan 13, 2027
3 Days
01/11/2027, 9:00AM- 5:00PM; 01/12/2027, 9:00AM- 5:00PM; 01/13/2027, 9:00AM- 4:30PM;
 Live Online Register Now
  2027-02-08 2027-02-10 Feb 8, 2027 - Feb 10, 2027
3 Days
02/08/2027,10:00AM- 6:00PM; 02/09/2027,10:00AM- 6:00PM; 02/10/2027,10:00AM- 5:30PM;
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  2027-02-24 2027-02-26 Feb 24, 2027 - Feb 26, 2027
3 Days
 Dallas, TX Register Now
  2027-03-17 2027-03-19 Mar 17, 2027 - Mar 19, 2027
3 Days
 San Francisco, CA Register Now
  2027-03-17 2027-03-19 Mar 17, 2027 - Mar 19, 2027
3 Days
03/17/2027,10:00AM- 6:00PM; 03/18/2027,10:00AM- 6:00PM; 03/19/2027,10:00AM- 5:30PM;
 Live Online Register Now
  2027-04-12 2027-04-14 Apr 12, 2027 - Apr 14, 2027
3 Days
 New York, NY Register Now
  2027-04-19 2027-04-21 Apr 19, 2027 - Apr 21, 2027
3 Days
04/19/2027, 9:00AM- 5:00PM; 04/20/2027, 9:00AM- 5:00PM; 04/21/2027, 9:00AM- 4:30PM;
 Live Online Register Now
  2027-04-27 2027-04-29 Apr 27, 2027 - Apr 29, 2027
3 Days
 Boston, MA Register Now
  2027-05-03 2027-05-05 May 3, 2027 - May 5, 2027
3 Days
 Chicago, IL Register Now
  2027-05-17 2027-05-19 May 17, 2027 - May 19, 2027
3 Days
05/17/2027,10:00AM- 6:00PM; 05/18/2027,10:00AM- 6:00PM; 05/19/2027,10:00AM- 5:30PM;
 Live Online Register Now
  2027-06-14 2027-06-16 Jun 14, 2027 - Jun 16, 2027
3 Days
06/14/2027, 9:00AM- 5:00PM; 06/15/2027, 9:00AM- 5:00PM; 06/16/2027, 9:00AM- 4:30PM;
 Live Online Register Now
  2027-06-21 2027-06-23 Jun 21, 2027 - Jun 23, 2027
3 Days
 New York, NY Register Now
  2027-07-14 2027-07-16 Jul 14, 2027 - Jul 16, 2027
3 Days
07/14/2027, 9:00AM- 5:00PM; 07/15/2027, 9:00AM- 5:00PM; 07/16/2027, 9:00AM- 4:30PM;
 Live Online Register Now
  2027-08-10 2027-08-12 Aug 10, 2027 - Aug 12, 2027
3 Days
08/10/2027,10:00AM- 6:00PM; 08/11/2027,10:00AM- 6:00PM; 08/12/2027,10:00AM- 5:30PM;
 Live Online Register Now




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