Paul Smith on Selling with a Story By: Published: Jan 24, 2019 Paul Smith joins us to talk about how to set aside a portion of your sales pitch to tell stories to make your selling even more effective.Paul Smith, author of Lead with a Story and Parenting with a Story, has come out with a third installment of the series: Sell with a Story. He joins us to talk about how to set aside a portion of your sales pitch to tell stories to make your selling even more effective.AMA_Edgewise_1637.mp3