Mike Schwager on Projecting Your Best Professional Image By: Published: Jan 24, 2019 Michael Schwager on how to prepare for the high-profile interviews. The most important part of an interview happens before the microphones are even turned on or the cameras start rolling. Preparation is key to any successful interview, says our guest, Mike Schwager. Remember to think about the talking points you want to bring up, be prepared to defend your stance without being defensive, and most of all, relax.AMA_Edgewise_1046.mp3