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Stefan Swanepoel on Leveraging Your Animal Instincts

Here's a serious question: Are you an elephant or a crocodile? According to author and businessman Stefan Swanepoel , the answer could determine your career path and level of success. Stefan’s latest book Surviving Your Serengeti: 7 Skills to Master Business & Life is a New York Times best-selle

Stephen Wunker on Capturing New Markets

Exxon is to kerosene as Nintendo Wii is to Atari. In his book Capturing New Markets , Stephen Wunker expounds on the premise that with every successful new product, platform or medium, comes an underrepresented audience to be tapped into. Wunker explicitly explains how to leverage innovation for mar

Stephen M.R. Covey on Using Trust for a New Year of Success

In this week's You've Been Spotted segment, Kevin Lee asks participants from AMA's course Coaching and Counseling for Outstanding Job Performance "about their "Trust Resolution" for the new year. Listen to these participants share practices, tips and guidelines they've learned from the course.

Steve Cone on Successful Marketing Through a Recession

With more than 35 years at the top of the marketing profession,   Steve Cone   has led campaigns for many companies including Citigroup, American Express, Fidelity, Apple, and United Airlines, as well as presidential campaigns for both major parties.

Steve Kerr on Performance Rewards Systems That Really Work

It’s one of the thorniest management problems around: dealing with unmotivated, low-performing employees. It’s easy to point the finger of blame at them. But in most companies, it’s the reward system, not the workforce, that’s causing poor attitudes and performance: many reward systems actually disc

Steve McKee on What to Do When Growth Stalls

Stalled growth is the rule, not the exception—even for the best-managed companies. That’s especially true in unpredictable economic environments such as the one we’re experiencing today. Steve McKee commissioned a study of 700 companies that had at one time been among the nation’s fastest-growing bu

Steven Pressfield on Doing the Work

How many brilliant projects have you begun in your mind? In this episode of Edgewise, author Steven Pressfield discusses his latest book, Do the Work, which is geared to be a mental boot camp that kick starts artists and entrepreneurs out of their heads and into action. He takes on public enemy #1,

Susan Reed on the Power of Corporate Diversity

In the age of increasing globalization, corporate diversity in America remains relevant. Studies have shown that companies with greater diversity at the executive level outperform their competitors. In this episode of Edgewise, Susan Reed , author of The Diversity Index , explains ways employers are

Susan Shearouse on the Upside of Conflict

Whether personal or professional, conflict is inevitable. In her book Conflict 101: A Manager's Guide to Resolving Problems So Everyone Can Get Back to Work " (AMACOM) Susan Shearouse, with 20 years of experience in mitigating disagreements as a conflict resolution strategist, discusses the importan

Susan Wilson Solovic on Building a Million Dollar Business

As the head of the highly successful Website Small Business Television , Susan Wilson Solovic is an authority on making money and building a thriving business. In her book, The Girls' Guide to Building a Million-Dollar Business (AMACOM Books), Solovic shows women that they not only do theyhave

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